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Video for SaaS in 2022

Information content has drastically shifted in the past decade or so. In the past, there were extremely large instruction manuals that ended up looking like oversized binders. Encasing all the tips and tricks and instructions on how to use any type of software.  Then there was a shift to put more of this online, and […]

How to Get More Comfortable in Front of the Camera?

‘’Vulnerability is the birthplace of innovation, creativity, and change.’’  – Brené Brown It’s part of the game these days; if you’re a business owner and want to be successful, you need to get in front of the camera. Occasionally at least. At New Evolution Video Production, we’ve been working with clients for years, helping them […]

4 Examples of Great Promotional Videos

Videos are the most powerful marketing tool you can use to promote your business and your offer. In fact, place a promo video on one of your landing pages, and you might experience an increase of up to +80% in conversion rate. And the same thing applies across all marketing channels, including social media, website […]

How to Use Video Content to Support your Customer’s Buying Journey

You’ve decided you need to step up your game when it comes to video content and start producing amazing videos to wow your customers. That’s exciting, but remember not to let your excitement get in the way of proper planning and strategy. Before a customer buys from you, they embark on a journey towards purchasing […]

5 Best Practices for Effective Videos

1 in 2 Gen Zers and millennials say ‘’they don’t know how they’d get through life without video.’’ You’ve spent days strategizing about your next video, and you’ve finally found the perfect idea. You can’t wait to get started. Congratulations! Now, time to shoot the video, upload it across your different channels and watch these […]

How to Repurpose One Video Across Different Platforms

“Humans are incredibly visual and powerful, moving images help us find meaning… [and] video helps capture and contextualize the world around us.”  – Dan Patterson The human brain loves videos. In fact, our brain processes visuals 600,000 times faster than text. That’s why humans can retain up to 95% of a message when it’s communicated […]

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