Corporate Video Production in San Diego

When getting it wrong is expensive

Executive, investor and internal video for companies where the message cannot be misread.

San Diego’s Premier Corporate Video Production Company

For executives, investors and employees

Get corporate messaging wrong and it costs a great deal more than the video did. We have spent two decades helping companies say difficult things clearly to boards, investors, staff and regulators. That is why we start with the message rather than the shot list.

Corporate events

Promotional videos

Instructional content

Tradeshow videos

Our Work

Hyundai VR Factory Tour produced by New Evolution Video in San Diego

Hyundai · VR Factory Tour

BioLegend Corporate Documentary produced by New Evolution Video in San Diego

BioLegend · Corporate Documentary

ESET Brand Campaign produced by New Evolution Video in San Diego

ESET · Brand Campaign

Chicco TV Commercial produced by New Evolution Video in San Diego

Chicco · TV Commercial

Infinera Corporate Film produced by New Evolution Video in San Diego

Infinera · Corporate Film

Zotac Play Big produced by New Evolution Video in San Diego

Zotac · Play Big

SPY Product Promo produced by New Evolution Video in San Diego

SPY · Product Promo

QCells Brand Promo produced by New Evolution Video in San Diego

QCells · Brand Promo

DuChateau Linaire produced by New Evolution Video in San Diego

DuChateau · Linaire

Solar Gard Dagin in the Desert produced by New Evolution Video in San Diego

Solar Gard · Dagin in the Desert

Artiva Promo produced by New Evolution Video in San Diego

Artiva · Promo

Lytics Motion Graphics produced by New Evolution Video in San Diego

Lytics · Motion Graphics

Producing an Amazon brand and product video on set.

DB CyberTech · TV Commercial

Virtual Field Product Film produced by New Evolution Video in San Diego

Virtual Field · Product Film

Consumer Fusion Promo produced by New Evolution Video in San Diego

Consumer Fusion · Promo

GreenFat Brand Film produced by New Evolution Video in San Diego

GreenFat · Brand Film

SuperMouth Branded Film produced by New Evolution Video in San Diego

SuperMouth · Branded Film

iLife Product Film produced by New Evolution Video in San Diego

iLife · Product Film

Paper Airplane Commercial produced by New Evolution Video in San Diego

Paper Airplane · Commercial

BioLegend iAct Promo produced by New Evolution Video in San Diego

BioLegend · iAct Promo

What corporate video is actually for

Most corporate video fails because it tries to address everyone in the building at once. A board presentation, an onboarding film and a tradeshow loop are three different jobs with three different audiences and three different definitions of success.

So we start with one question: who has to act differently after watching this, and what do they need to believe before they will? Everything after that is craft.

Tell us the audience, the brand position and the outcome you need. We will build the storyline around getting that response, and we will tell you plainly if video is the wrong tool for the job you have described.

Corporate video production interview shoot in San Diego.

SolarGard Promo Video

A promo film for SolarGard’s commercial and residential window film line, built to make a technical product feel tangible to a buyer who had never seriously considered it.

Cloudbeds

Periogen

Karen Cooper Foundation

Delkin Devices

Infinera Tradeshow Video

A tradeshow film for Infinera’s optical networking line, cut to hold attention on a crowded show floor where nobody has more than twenty seconds to spare.

New hires decide how they feel about you in week one

Onboarding is the one moment every employee experiences the same way. A company overview film makes that moment consistent, whether someone joins in March or November, in the office or remote.

We build these around what the company actually values rather than what the handbook claims it does. Archive photographs and old footage get folded in where they earn their place. Delivered horizontal and vertical, so it works in an email and on a phone.

EVENT VIDEO PRODUCTION SAN DIEGO

Making the case to your own leadership

Sometimes the hardest audience is upstairs. A budget request, an expansion case, a restructure that needs buy-in before it reaches the floor.

We build presentation films for senior management across most industries, and we have a fair sense of what that room wants to see and how quickly it wants to see it. Ideation, scouting, storyline and shoot, all handled here.

What you get that you are not getting now

Two decades of corporate work, including films made for investors and boards where the money on the table was real.

One senior crew from brief to master, not a rotating bench of freelancers. Every film cut for the channels you actually use, device-optimised, with captions and translation when the audience needs them.

And a founder who stays on the project rather than appearing at the pitch and disappearing afterwards.

The problem with most corporate video

Most corporate films are built from a template. You can feel it within ten seconds, and so can your audience. The template fails because the one thing a corporate film has to do is sound like it came from you.

So we build each one around how your company actually talks, not how corporate films are supposed to sound. The room might be executives, investors or your own staff, and each one needs a different register.

We also produce animated explainer work, which handles complex or abstract subjects better than live action can.

What to ask before you hire anyone

No Script? No Problem.
Just Ask.

Brand recognition, recruitment, customer trust, lead generation, internal communication. The real question is which one, because a film chasing all five achieves none.

It depends on the job. Thirty seconds to two minutes for anything running on social or inside a campaign. Up to about five minutes for onboarding, brand films and anything where the viewer has already chosen to watch.

Whatever tells the story, and nothing that does not. Usually that means company history and mission for context, the people who do the work, a demonstration of the product, customers saying it in their own words, and enough behind-the-scenes to show the culture is real.

Track engagement and drop-off, conversions and traffic from the pages carrying the film, and survey shifts in awareness before and after launch. Also count what you no longer spend on the marketing it replaced. Agree which of those matters before production starts, not after.

Depends on the buyer. Broadcast and connected TV for reach, LinkedIn and paid social for B2B targeting, your own site and email for people already interested, trade publications and industry events for credibility.

Tell us what the film has to do

Bring us the audience and the outcome. We will tell you what it takes, what it costs, and whether video is the right tool for it.

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